It is necessary for the Bangladesh Bureau of Statistics (BBS) to conduct annual surveys to verify the expectations and actual experiences of listeners, viewers, and readers regarding the media.

Year
2025
Reform Domain
Media Media
Sub Domain
Annual Media Audience Surveys
Source of Reform Proposals
Mass Media Reforms Commission
Reform Proposed
Reform Proposed
Reform Initiated
Reform Initiated
Legal and Policy Framework
Legal and Policy Framework
Operationalisation
Operationalisation
Action Implementation
Action Implementation
Stage of Implementation
Reform Proposed
Reform Proposed
This reform proposal has been articulated in the Media Reform Commission Report but has yet to be officially initiated.
Observation
    Decision has been taken to engage the Bangladesh Bureau of Statistics (BBS) to conduct surveys assessing the expectations and experiences of listeners, viewers, and readers regarding media content. However, details regarding the scope, methodology, frequency, and commencement of such surveys have yet to be finalized or publicly announced.
Resources
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Related Reforms

a. Eliminating gender discrimination in recruitment, placement, and training to ensure the participation of all genders at all levels of the media; b. Preparing gender-sensitive codes of conduct in each media outlet and establishing systems for providing information, discussion, training, and monitoring for effective implementation of the code of conduct; ensuring infrastructure (e.g., separate toilets, childcare centres) for the smooth participation of all genders; c. Ensuring the utmost caution in the safety and protection of journalists of all genders, prioritising the needs of women; providing transportation arrangements for safe travel; d. Establishing a complaints redress cell in each media office as per the High Court directive on preventing sexual harassment (2009); e. Taking mental health protection measures to cope with various types of pressure in journalism; f. Ensuring that women receive proper maternity leave and do not face any discrimination upon returning to work after leave; g. Formulating clear guidelines and rules for how women will be presented; preparing policies on not publishing or broadcasting stereotypical ideas that create hatred, animosity, or negative attitudes towards women, or hinder their smooth presence in all fields; h. Highlighting the multifaceted roles and participation of women in society; ensuring that the voice and perspective of women are reflected in any news/feature; i. Preparing clear guidelines for language use to avoid direct or indirect humiliation of women through words or descriptions.
Reform Initiated
More research-based knowledge is needed on media literacy’s methods, effectiveness, evaluation, etc.
Reform Proposed
As a long-term measure, media literacy must be included in the curriculum of different levels of education.
Reform Proposed
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Last Updated: 14th December 2025

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